Lawmakers Reintroduce Bill To Regulate Use Of AI Digital Replicas And Limit Deepfakeson April 9, 2025 at 4:35 pm

Senate and House lawmakers today reintroduced legislation that will give individuals the right to control the use of their digital likeness, as part of an effort to limit the use of AI deepfakes and voice clones. The No Fakes Act was introduced last year, but failed to advance in Congress even with bipartisan support and […]Senate and House lawmakers today reintroduced legislation that will give individuals the right to control the use of their digital likeness, as part of an effort to limit the use of AI deepfakes and voice clones. The No Fakes Act was introduced last year, but failed to advance in Congress even with bipartisan support and

Capitol Building, Washington DC — Capitol Building in Washington, D.C.
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The No Fakes Act was introduced last year, but failed to advance in Congress even with bipartisan support and changes that alleviated First Amendment worries.

At an event on Capitol Hill, singer Randy Travis appeared with his wife Mary, as well as Warner Music Group CEO Robert Kyncl.

According to the Recording Industry Association of America, the bill has support from the tech industry, including OpenAI, Google, Amazon, Adobe and IBM. A provision allows platforms to avoid liability if they promptly remove unauthorized deepfakes.

The legislation is sponsored in the Senate by Sen. Marsha Blackburn (R-TN), Sen. Chris Coons (D-DE), Sen. Thom Tillis (R-NC) and Sen. Amy Klobuchar (D-MN). In the House, the sponsors are Rep. Maria Elvira Salazar (R-FL), Rep. Madeleine Dean (D-PA), Rep. Nathaniel Moran (R-TX) and Rep. Becca Balint (D-VT).

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Last year, at a hearing on proposed legislation, the Motion Picture Association warned that the bill would violate the First Amendment, as its broad scope would have required that filmmakers get approval before putting historic figures in movies like Forrest Gump. But studios eventually threw their support behind the legislation, with updated language that carves out exclusions for projects such as documentaries and biographical works, or for purposes of comment, criticism, or parody, among others.

Travis, who suffered a stroke in 2013, released “Where That Came From” last year, using artificial intelligence to create the new music in his own voice.

More to come.